Scents are surer than sounds to make your heart string crack” wrote Rudyard Kipling so its no wonder fragrance is one of the most popular Valentine gifts.

Throughout time fragrance has been seduction’s most powerful weapon.

Madame Pompadour spent the equivalent of more than a quarter of a million dollars on perfumes to impress her royal lover with true orgies of scent.

Cleopatra never undertook a journey without having the sails of her boat coated with precious oils whilst Marilyn Monroe once declared Chanel No5 to be the only thing she wore in bed.

So we’ve put together a selection of new and not so new, old favourites and not so well known blissful fragrances all ideal for gifting or for putting on your own wish list.

Our main picture features  true romance in a bottle by Kayali. It encapsulates the enticing constrate of succulent burning cherries and raspberries accompanied with sweet caramelized praline, against the smoky, earthy notes of palo santo gualiac wood whilst the patchouli makes this a truly, mesmerising and euphoric fragrance. Yum Boujee Marshmallow 8 is also  by Kayali. The fragrance features notes of fluffy pink marshmallow, strawberry, roasted coconut, freesia, whipped vanilla and pink musk.

Proceed with caution and wear with care is the message that comes  from Penhaligons with their Liquid Love Eau de Parfum.  A floral spicy fragrance it has top notes of ginger, middle notes of rose and base notes of sandalwood ginger. Paradise is just one spray away.

For Him Dandy a fragrance for him that has charm and an undeniable sense of style. It is a sophisticated blend that combines the rich warmth of aged whisky with refreshing sparkle of bergamot and raspberry, underpinned by smoke cedarwood and patchouli.

What are you waiting for pop into Penhaligon’s boutiques in Leeds or York to start your fragrant experience you’ll be glad you did.

This year Chanel transforms Valentines Day into a declaration of love unlike any other with Chance. The Chance scents are now available in unique new formats/  Three fragrances Chance Eau Splendide, Chance Eau Tendre and Chance Eau Fraiche take the form of three different experience – Liquid Soap, Moisturising Lotion and Body Oil.

Granado have produced Rosa Sublime Eau de Parfum an ode to the queen of flowers. It ha a rich aromatic aroma, its intense and striking and is highlighted by notes of saffron, amber and sandalwood – a real beautiful mystery to be unveiled note by note.

What could be a more inspiring title for a fragrance than I wat choo with love from Jimmy Choo. It’s a warm and playful fragrance depicting the love theme. With notes of strawberry, mandarin and pink pepper and a heart of Red veiled rose and Jasmine the base notes include Jasmine

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L’Eau d’Issey pour Homme evokes natures most captivating force the ocean. Its iconic aquatic notes reflect the sea’s shifting blues and hidden depths. A spark of Sichuan pepper adds refined spice, fir balsam brings strength and modern cedarwood grounds the scent is a boldly masculine trait.

For Him from Granado comes Neroli Eau de Parum. This is the perfect balance between vitality and sophistication. It has the freshness of citrus fruits, the elegance of blooming flowers and the warmth of soft woods.

This  Is Really Him by Zadig & Voltaire is an irresistible woody-oriental scene made for passion.  It has scintillating notes of grapefruit and lemon that darken on contact with an original metallic orange blossom accord. Whilst This is Really Her is the perfect match. A delightful woody, floral perfume with the sensuality of a floral bouquet with jasmine and the softness of vanilla-chestnut accord fo love it leaves a sandalwood trail, the signature of Zadig and Voltaire to assert style.

Love by Coach is red hot – a celebration of love in all its different forms and expressions. With top notes of strawberry, juicy mandarin and pink pepper, a heart of red velvet rose, jasmine sambac, osmanthus flowers and base notes that include cedarwood, benzoin and  amber this is a warm and playful fragrance.

And finally …..Why not head to your local Lush shop to hand make a gift for loved ones yourself? Hide a secret message inside your very own bath bomb, or build the perfect bundle of joy wrapped up in a thoughtful, hand designed knot wrap that will remind them of their thoughtful gift for years to come as they wear it as a hair scarf, accessory, or reuse it Japanese Furoshiki-style as a bag.

The Bestie Basket

Lush’s Love Burger serves three loved-up courses; a burger patty bubble bar, layered with rhubarb and custard-scented salad soaps, cuddled between a sweet blend of raspberry and cherry-fragranced bath bomb buns!

Inspired by Édith Piaf’s ‘La Vie En Rose’ and scented with delicious strawberries and cream, this bath bomb is topped with a cocoa butter melt and fine coloured sea salt that softens the waters and soothes the skin.

Secretly post this sweet treat to the one you admire the most, as this is a gift that keeps giving. A romantic, colour changing bath bomb with hydrating Geranium oil, Olibanum oil and Bergamot oil  for a creamy gentle soak, rich in olibanum and geranium oil for a deliciously sweet strawberry aroma. Available to make in-store as a kit so the gifter can place a secret message inside!

Inspired by a heart being struck by cupid’s arrow, run this bubbly bar under the tap while the bath is running to fill the tub with rosy bubbles

Whilst you are there pick up some goodies from the Sex Bomb Range which include a shower gel, body spray and a body scrub.